TVS Motor Company Strengthens Peru Presence With Three Products

TVS has launched the TVS Apache RR 310, the TVS NTorq 125 and TVS Apache RTR 160 4V in Peru, with a state-of-the-art flagship showroom in Lima.

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R Dilip, Senior VP – International Business, TVS and Minhaz Khoja, Director, Indian Motos

TVS Motor Company has launched three premium two-wheelers in Peru, and also inaugurated a state-of-the-art showroom in Lima. The flagship motorcycle from the Indian two-wheeler manufacturer, the TVS Apache RR 310, along with the premium 125 cc scooter, TVS NTorq 125 and the premium 160 cc motorcycle, TVS Apache RTR 160 4V have been introduced for the Peru market. TVS has also inaugurated a new state-of-the-art showroom in Lima, offering sales, service, spares and other facilities for TVS bikes in partnership with the company’s local distributors – Indian Motos.

“We are optimistic about strengthening our presence in the Peru market with the help of our distributors Indian Motos. In our six-year association, they have helped establish our brand in the country especially in terms of three-wheelers. Today, we are delighted to launch three new products and open a state-of-the-art showroom in Peru. The TVS Apache RR 310 is the most advanced offering in our product portfolio – a manifestation of our racing heritage and cutting-edge technology. With TVS NTORQ 125, we have developed an attractive product for the youth of Peru as the scooter is a great package of performance, style and smart features and finally TVS Apache RTR 160 4V is a stylish proposition, boasting of our racing pedigree,” said R Dilip, Senior Vice President, International Business, TVS Motor Company.



Indian Motos is the local distributor for TVS products in Peru and has been associated with the Indian two-wheeler brand for over six years. Indian Motos also distributes TVS two-wheelers to over 170 sales points across Peru. TVS is one of the leading two-wheeler exporters from India, and exports the company’s products to over 50 countries in South Asia, Africa and Latin America. In the current financial year alone, TVS has exported nearly 2.5 lakh two-wheelers so far.

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Apple Products Are Getting More Expensive. Here’s Why.

You can’t put a price on loyalty. Just kidding, it’s $1,000 (roughly Rs. 70,000).

Apple this year became a trillion-dollar company. But it also became the thousand-dollar company: Suddenly you need at least 10 Benjamins to get the best new iPhone or the big iPad Pro.

Apple has never made cheap stuff. But this fall, many of its prices increased 20 percent or more. The MacBook Air went from $1,000 to $1,200 (roughly Rs. 85,000). A Mac Mini leaped from $500 to $800 (roughly Rs. 56,000). It felt like the value proposition that has made Apple products no-brainers might unravel.

For some perspective, we charted out the last few years of prices on a few iconic Apple products. Then we compared them to other brands and some proprietary data about Americans’ phone purchase habits from mobile analytics firm BayStreet Research.

What we learned: Being loyal to Apple is getting expensive. Many Apple product prices are rising faster than inflation – faster, even, than the price of prescription drugs or going to college. Yet when Apple offers cheaper options for its most-important product, the iPhone, Americans tend to take the more expensive choice. So while Apple isn’t charging all customers more, it’s definitely extracting more money from frequent upgraders.

Apple says prices go up because it introduces new technologies such as FaceID and invests in making products that last a long time. Yet it has clearly been feeling price discomfort from some quarters. This week, amid reports of lagging sales that took its stock far out of the trillion-dollar club, it dedicated its homepage to a used car sales technique that’s uncharacteristic for a an aspirational luxury brand. It offered a “limited-time” deal to trade in an old iPhone and get a new iPhone XR for $450, a $300 discount.

The company offers trade-ins for many products now. And not everything Apple has gone up in price: An entry-level iMac and iPad have gotten cheaper since 2014, though in both cases the company has since added a new higher-end (and higher-price) “Pro” version to its lineup.

It’s a good time to take stock of what you’re paying for. Back at the end of 2014, when the iPhone 6 came out, the average price paid for any iPhone was $634, according BayStreet. This year, it’ll be $898. (Samsung owners over the same period went from $635 to $710, not accounting for promotions.) Add in services such as iCloud storage and AirPod headphones, and our Apple bill climbs even higher.

Our charts of Apple’s rising prices are like a Rorschach test: Some see a tech giant gouging us more for ho-hum upgrades. Others see the increasing usefulness of Apple products in our lives.

What we see is a reflection of a new reality for consumer tech. Most Americans who want a smartphone, tablet or laptop already have one and aren’t interested in changing to a new system. Without big subsidies from phone carriers and as product innovation slows, we also don’t mind holding on to these products for three or more years. Apple, hoping to charge more every time we do buy, is changing how it gets money from us. So we need to change how we think about its value.

Why Apple charges more
Most technology products are commodities that go actually down in price over time. Apple has worked very hard not to become a commodity.

Take the MacBook Air, the entry-level laptop, which at $1,000 became more common in US college dorms than futons. After letting the laptop’s features languish for years while it focused on pricier models, Apple updated the Air in October with a new screen, processor and fingerprint reader. Oh, and that 20 percent price bump, too.

Laptop competition is fierce, and by many measures the new Air can’t compete with a leading Windows 10 model like Dell’s XPS 13. For the same price as a new Air, the Dell offers a faster processor, more flash storage – and it weighs less, too.

But the specs hardly matter. As any member of the Apple tribe will profess, it’s selling far more than sexy hardware. It’s an Apple-only operating system that works with all its other Apple-only stuff, like iMessage and iCloud – a (mostly) happy trap that’s hard to leave. You’re buying access to the Apple Store and customer service, not to mention Apple’s aggressive stance on privacy.

Sure, there are things Apple isn’t best at anymore, including smartphone cameras and voice assistants. Even if any one of those features or services isn’t as good as a competitor, it doesn’t much move the needle – the sum is far greater than the parts.

Apple isn’t totally ignoring budget shoppers. The iPhone is now available in an incredibly wide band of prices because Apple keeps around older models and drops their prices. You can get an iPhone 7 for $450 (and a 6S or SE for even less through a retailer) or a maxed-out iPhone XS Max for as much as $1,450.

The paradox is that many Apple customers think they must have the latest, trained by Apple marketing to future-proof ourselves. So this year, instead of buying a year-old iPhone 8 at a discount or an iPhone XR (a much less expensive compromise to the top iPhone XS), many customers are just skipping out on an upgrade altogether. “People are looking at the R as the step-down product. Like it’s less of a smartphone,” says BayStreet’s Cliff Maldonado.

That makes sense if you think about Apple as a luxury good. When you’re spending that much, who buys last season’s stuff? (No surprise, Apple’s head of retail used to be the CEO of Burberry.)

The question is: How far can Apple’s latest and greatest prices stretch? “Apple is becoming aggressive, perhaps overly so, in pricing the top-of-the-line models of its products,” says Rafi Mohammed, a pricing strategy consultant. And that is “putting its loyal relationship with its core customers at risk.”

What’s changing
Back in 2014, Americans waited about 24 months to upgrade their phones at national carriers, according to Bay Street. Now we’re waiting almost 36 months. People will ride their iPhone 6S until its wheels come off.

The reality is that smartphones, like laptops and tablets, haven’t been getting dramatically better. There’s some interesting new tech on the horizon, but over the past three years, the advances in processor speeds and other capabilities have been hard to feel. That wasn’t true in the earlier days of smartphones.

“I could see it going to four years” for phones, says industry analyst Ben Bajarin of Creative Strategies. Especially when software upgrades keep coming through: Apple’s latest, iOS 12, still works on an iPhone 5S from 2013.

From our perspective, we get more life out of a phone that we hold on to for three or four years. That’s just a hard thing to see.

And Apple has another trick to get us to spend more in the years between the big upgrades: services and accessories. It’s got AppleCare+ for when you crack a screen, iCloud to store all the photos that no longer fit on your phone, Apple Music for entertainment – and likely more to come in 2019. Then there are stocking stuffers like cases, ludicrously overpriced dongles, or if Santa’s feeling very generous, AirPods and Apple Watches. A certain Apple logic kicks in: I spent so much on this, maybe I’ll spend even more to get the most out of it.

Apple made 16 percent of its revenue from services in the most recent quarter and signaled that it was the company’s new focus by announcing it will no longer even disclose how many phones it sells.

So what should you do if the price of Apple loyalty is getting hard to swallow? There’s always the option of moving to a different tech tribe. It’s hard to find an alternative for all the problems Apple solves, though Google is trying to replicate some aspects of the experience with its Pixel smartphones and Home speaker devices. (Those products aren’t much cheaper, though.)

So far, there’s little evidence many are interested in switching. “I don’t think people are going to say this is too expensive, so I am going to switch to Android,” says Bajarin. “Your regular consumer just wants guarantees. They want to know that what they bought works and rarely stray from what they’re familiar with.”

Instead, you might ask: How many Apple products do you really need? Just because you have an iPhone doesn’t mean you need the $350 HomePod to listen to music. (It’s now easier to avoid that hardware: Apple last week announced it would make Apple Music subscriptions available on Amazon Alexa devices such as the $50 Echo Dot speaker.)

Beyond that, it’s about recalibrating our upgrade urge. Apple devices really do last a long time, all the more so with the inexpensive battery replacements Apple is offering through the end of the year. If your iPhone breaks, used ones available on eBay can still work great for far less money.

Or: Before buying the new thing after one of Apple’s launch events, wait a month until the buzz settles. If the product doesn’t still seem very revolutionary, it’s a safe bet to save your money by holding on for another year. Or four.

© The Washington Post 2018

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To Curb Pollution, IKEA To Turn Rice Harvesting Residue Into Products

Rice harvesting residue is traditionally burned, contributing heavily to air pollution, even in Delhi.

New Delhi: 

In a bid to reduce global air pollution, Swedish home furnishing company IKEA today announced its plan to turn rice straws into a new renewable material source for its products.

The project, part of the company’s ‘Better Air Now’ initiative, will begin from India and is focused on New Delhi, Gurugram and Faridabad which are among the world’s most air polluted cities. 

The first IKEA product prototypes based on rice straw will be ready by the end of 2018 and the ambition is to start selling the products in IKEA India during 2019-2020, and gradually include more markets, the company said in a statement.

“We know that burning of rice crop residue is a major pollution source and with this initiative we hope that will change,” said Helene Davidsson, Sustainability Manager, South Asia at IKEA Purchasing.

“If we can find a way to make use of rice straw, it would become a valuable source for the farmers instead of being burnt, which in the end also would contribute to better air for people,” Ms Davidsson added.

Rice straw is a rice harvesting residue and is traditionally burned, contributing heavily to air pollution and smog in India.

According to World Health Organization, around 90 per cent of the people worldwide breathe polluted air, which is estimated to cause seven million deaths per year. 

IKEA aims to work closely with central and state governments in India, private companies, innovators, NGO’s, the UN, universities, suppliers and farmers, to contribute to villages reaching zero rice straw burning.

The company has set itself a goal of using only renewable and recycled materials by 2030 by phasing out hazardous chemicals and tackling air emissions. 

“IKEA works continuously to contribute and enable healthy and sustainable living. One of our main priorities is clean air and the ‘Better Air Now’ initiative is an important step on this journey,” said Lena Pripp-Kovac, Sustainability Manager, Inter IKEA Group.

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Xiaomi India Sold Record 8.5 Million Products During Festival Season, Including 6 Million Smartphones

With the festive season now over, Xiaomi has announced that it has achieved new milestones in its sales figures during the period. Leveraging from the multiple festive sales on Amazon, Flipkart and its own site, Xiaomi has managed to sell a record 8.5 million devices in one month during the festive season. The company has announced that it also remained the number one brand across most of the categories on Amazon India and Flipkart. The categories include smartphones, TVs, wearables, power banks, home security, air purifier and more categories. Xiaomi says that it set a new record in smartphone sales with over 6 million Xiaomi smartphones sold within the one month time-frame.

This milestone has been achieved within the time period of October 9 to November 8. In this time period, Xiaomi claims that it sold over six million smartphones. Last year, Xiaomi sold four million smartphones during the same period across same platforms. Furthermore, it sold over 4 lakh Mi LED TVs and over 2.1 million Mi Ecosystem products and accessories.

It managed to achieve a gross merchandise value (GMV) of $1 billion during this period. Xiaomi devices sold during this period include Xiaomi smartphones, Mi LED TVs, Mi Band 3, Mi Power Banks, Mi Earphones, Mi Routers and other Mi ecosystem and accessory products that were sold across, Mi Home and partner channels.

Xiaomi also says that the Redmi Note 5 Pro was the bestselling smartphone on Flipkart during the festive period, and the Redmi 6A was the bestselling smartphone on Amazon. Xiaomi has been the number one bestsellers in the smartphone, TV (Mi LED TVs), wearable (Mi Band 3), and power banks category. The company also notes that the Mi Air Purifier 2S was also in high demand, witnessing sales that were 4.5 times of that done last year across platforms.

Raghu Reddy, Head of Categories and Online sales, Xiaomi India said in a statement, “Festive season sales in India have always been a defining moment in Xiaomi India’s journey. Last year, we sold 4 million smartphones and went on to become the #1 smartphone brand in India in Q3 2018. This year, we have outdone ourselves by selling over 6 million smartphones, and 8.5 million devices. We are thrilled, and equally humbled by all the love we received from our customers and Mi Fans across India, and we hope we continue to contribute immensely to our customers and their loved ones, by offering them the best of our innovative products”

Ahead of the festive period, Xiaomi announced that it sold over 2.5 million devices within two and a half days during the Amazon and Flipkart sales. The Xiaomi products include smartphones, Mi LED TVs, Mi Band 3, Mi Power Banks, Mi Earphones, Mi Routers, and other Mi Ecosystem and accessory products that were sold across the Amazon and Flipkart sales, as well as,’s Mi Super Sale. Xiaomi says that the record number of sales was achieved between 12pm on October 9 and 7pm on October 11.

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A Chance To Buy Fresh, Organic, Artisanal Products At Market Edition Of AnnaMayas Lazy Sunday Breakfast


  • AnnaMaya is taking nutritious brunch meals to newer heights
  • The Market Edition of their Lazy Sunday Breakfast will be held on 3 days
  • Patrons can buy ingredients used in AnnaMaya brunch meals

Lazy Sunday brunches are one of the best things about life in a metropolitan city. Getting together with your friends or family on Sunday and catching up over good food and drinks, is one of the simple joys of life. AnnaMaya, Andaz Delhi’s signature restaurant at Aerocity, is taking the art of brunching to newer levels of healthy and nutritious. AnnaMaya specialises in serving delicious European and Indian food with a modern touch. The self-proclaimed “European food hall” has now launched the Market Edition of their sensational Lazy Sunday Brunches. The idea is to allow patrons to shop from a wide range of organic vegetables, fresh seafood and healthy food grains, aside from also serving them with an elaborate spread of breakfast and lunch that starts at 6:30 AM and goes on till 4:00 PM.

The Market Edition of the Lazy Sunday Breakfast at AnnaMaya is only available for on three days – 28th October, 11th November and 26th November. The limited edition food market and breakfast at AnnaMaya is in line with their motto of “Eat Mindful. Shop Artisanal. Raise Awareness.” What’s unique about AnnaMaya is that they go to great lengths to identify and celebrate artisans from remote parts of India and turning the spotlight on the love and hard work with which they make their products. The kind of products that AnnaMaya has chosen to associate itself with, include rock salt quarried by local women in Ranikhet’s tough terrain, premium chocolates made from cocoa harvested by India’s very own farmers, coffee sources from roasters from all over the country, etc.


Breakfast Cereal Bowl at AnnaMaya, Delhi

At the Market Edition of AnnaMaya’s Lazy Sunday Breakfast, you will find all the products used as ingredients in the meals on retail prices. From teas and coffees to artisanal chocolates organic spices and other farm produce, all the products are on sale for patrons to take home and cook with, to get the fresh and soulful flavours of indigenously produced ingredients. Moreover, this limited edition market also gives you a chance to meet and interact with artisans and farm partners of AnnaMaya, who bring the delicious and healthy local produce, which is used to prepare meals served at the food hall.

When: 28 October, 11 November and 26 November 2018, between 6.30 am and 4.30 pm

Where: AnnaMaya, Andaz Delhi, Asset No.1, Aerocity, New Delhi

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Amazon Great Indian Festival 2018: Exciting Amazon Sale, Offers On Kitchen & Dining Products

The online retail giant Amazon is back with its year’s biggest festive season sale, the Great Indian Festival Sale 2018, which started on 10th October, 2018 and will end on 15th October, 2018. The Amazon Great Indian Sale is offering massive discounts on a range of products including electronic devices, daily essentials, garments, accessories, and kitchen appliances among others. Additionally, the e-commerce site is providing extra benefits to Amazon Prime members. If you are planning to buy kitchen & dining products from the Amazon sale on, there is a lot to choose from. According to the e-commerce giant, “Shop at the Great Indian Festival and choose from a wide range of bestselling products. Purchase the bestselling products from various categories at the best prices on”

Check out what’s in store on the Amazon Great Indian Festival Sale this year.

Amazon Great Indian Festival: Kitchen & Dining- Up To 40-60% Off

Amazon Sale, Offers on Gas Stoves- Up To 50% Off on Gas Stoves

A huge range of gas stoves will make you want to buy one right now. From two burner gas hobs to ones with three and four burners, you can get it all. You can get huge discounts on brands like Pigeon, Sunflame and Eveready with glass and stainless steel tops.

Amazon Sale, Offers on Cookware & Cookers- Up to 50% Off on Cookware & Cookers

Grab some amazing offers on cookware and cookers that offer up to 50% discounts on the brands like Pigeon, Prestige, Nirlon, et al. Some of the best deals include aluminum pressure cookers, non-stick induction base 3-piece kitchen set, induction base roti tawa, non-stick aluminium 6-piece cookware set or five-litre aluminium pressure cooker with glass lid.

pressure cooker

Amazon great Indian festival sale: Grab some amazing offers on cookware and cookers that offer up to 50% discounts

Amazon Sale, Offers on Casseroles, Dinner Set & Glassware- Up to 50% Off on Casseroles, Dinner Sets & Glassware

If you have been planning on buying a dinner set and glassware for the upcoming festivals, then these deals may just be perfect for you. Get up to 50% off on brands like Treo by Milton, Cello, Borosil, NanoNine, Wonderchef and AmazonBasics. Get your hands on this 2-set glass dessert bowl with handle, 3-piece glass mixing bowl, 6-piece dinner plate set, 6-pieces ceramide casserole, 6-piece large glass set and 2-piece mixing bowl and square dish with lid.

Amazon Sale, Offers on Lunch Boxes & Containers- Up to 60% Off on Lunch Boxes & Containers

Toss your old containers and lunch boxes and grab some amazing deals on Amazon offers today. Brands ranging from Cello, Amazon, Borosil, Princeware, Milton, Signoware and Steelo are offering up to 60% discounts on their lunch boxes and containers. Grab huge discounts on 3-piece microwavable containers with lunch bag, 15-piece set of airtight containers,  and plastic lunch box set

Amazon Sale, Offers on Flasks & Bottles- Up to 40% Off on Flasks & Bottles

Pick your favourite fancy water bottles and flasks and get amazing discounts on brands like Pigeon, Cello, Milton and Nirlon. Get your hands on 6-piece one litre bottles, one litre thermosteel flask, and 2-piece set water bottle set.


Amazon great Indian festival sale: Pick your favourite fancy water bottles and flasks and get amazing discounts

Amazon Great Indian Festival Sale: Large Appliances- Up To 40-70% Off

Amazon Sale, Offers on Kitchen Chimneys- Up To 50% Off

Get best deals on kitchen chimneys up to 50% off along with no-cost EMIs for a limited time period. Get spoilt for choice as brands like Hindware, Elica, Faber, Glen, and Sunflame are offering unmissable discounts.

Amazon Sale, Offers on Refrigerators- Save Up To INR 35,000 

Check out some blockbuster deals that give you the freedom to buy a refrigerator from your favourite brand with amazing discounts. Amazon offers also give you an option to buy a refrigerator on a no-cost EMI. Pick from single-doors, convertible, multi-door and side-by-side option from brands like BPL, LG, Samsung, Whirlpool and Haier.

Amazon Sale, Offers on Microwave Ovens- Up To 30% Off

Buy microwave ovens from brands like IFB, Bajaj, Samsung, LG, Godrej, Whirlpool, and Bosch that are offering up to 30% discount plus EMI.


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Donald Trump Orders Tariffs On $200 Billion More Of Chinese Products: Source

Donald Trump has already levied duties on $50 billion worth of Chinese goods (File Photo)


U.S. President Donald Trump has instructed aides to proceed with tariffs on about $200 billion more Chinese goods, despite Treasury Secretary Steven Mnuchin’s attempts to restart trade talks with China, a source familiar with the decision said.

But the timing for activating the additional tariffs was unclear, the person said.

The green light for the tariffs, first reported by Bloomberg, had an immediate effect on financial markets. It led U.S. stocks to trade lower, fuelled drops in the Chinese yuan in offshore trading and gains in the dollar index, and sent the S&P 500 index negative.

The decision comes one week after Trump said he would be adding tariffs on $200 billion in Chinese goods and had tariffs on another $267 billion in Chinese imports “ready to go on short notice if I want.”

A public comment period also ended last week for the $200 billion tariff list, which would hit various internet technology products and other electronics, printed circuit boards and consumer goods ranging from handbags to bicycles and furniture.

The U.S. Trade Representative’s office has said it was working to revise the list based on issues raised in public hearings and written submissions. In previous rounds of anti-China tariffs, it has taken one to two weeks to revise the list and another two to three weeks to begin collecting tariffs.

The decision also comes despite a Treasury invitation earlier this week to senior Chinese officials, including Vice Premier Liu He, for more talks to try to resolve trade differences between the world’s two largest economies.

China’s foreign ministry said it welcomed the invitation, but Trump later raised questions about it, saying on Twitter that he was under no pressure to make a deal with Beijing and that the United States “will soon be taking in Billions in Tariffs & making products at home. If we meet, we meet?”

A Treasury spokesman did not immediately respond to a query on the status of the China talks invitation. A USTR spokesman did not respond to queries about the tariffs.

Trump has already levied duties on $50 billion worth of Chinese goods based on his demands that China reduce its $375 billion trade surplus with the United States and make sweeping changes to policies on intellectual property and technology transfers and roll back high tech industrial subsidies.

The tariffs on the $50 billion of goods already imposed, the $200 billion list and another $267 billion of Chinese goods would exceed the $505 billion in goods that the United States imported from China last year. But 2018 imports from China through July were up nearly 9 percent over the same period of 2017, according to U.S. Census Bureau data.

© Thomson Reuters 2018

(Except for the headline, this story has not been edited by NDTV staff and is published from a syndicated feed.)

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From Sweet Corn To French Fries, Ramdev’s Patanjali Launches New Products

New Delhi: 

Ramdev’s Patanjali Yogpeeth has now ventured into the dairy sector with an aim to expand its consumer products portfolio. The firm launched five products including cow milk, curd, buttermilk, paneer, cattle feed and feed supplements.

“Today we will supply as much as 4 lakh litres of milk across several states of the country. The national capital will get 30,000 litres, Rajasthan will be supplied 8,000 litres, Mumbai to get 10,000 litres and Pune will receive 8,000 litres of milk in the form of tetra packs, flavoured milk, herbal flavoured milk,” reads a Patanjali Yogpeeth statement.

Elaborating more about the new expansion plan, Ramdev’s media manager Tijarawala SK said that the company has also started manufacturing frozen vegetables which include Peas, Mix Veg, Sweet Corn, Potato Finger and Divya Jal (Pure water).

The firm aims to eyes Rs 500 crore revenue in the next six months in this new sector. By 2019, the company will enhance its milk distribution target to 10 lakh litres, and sell products worth Rs 1000 crore, it said.

Patanjali said in order to provide pure milk to consumers, they have chalked out a procurement scheme for as many as one lakh farmers.

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Apple Says US Tariffs on China Would Hit ‘Wide Range’ of Products

A “wide range” of Apple products including the Apple Watch would be affected by proposed US tariffs on Chinese goods, the company told US trade officials, but gave no sign of an impact on its iPhone cash cow.

Apple did not disclose specific revenues for most of the affected products, but of those the Apple Watch may be the biggest seller. It brought in about $6.1 billion (roughly Rs. 44,000 crores) in revenue last year, according to an estimate from analyst firm Bernstein. That represents a small portion of Apple’s $229 billion (roughly Rs. 16.5 lakh crores) in overall sales.

Apple laid out the impact on its products of the Trump administration’s proposed tariffs on $200 billion (roughly Rs. 14.4 lakh crores) worth of Chinese goods in an unsigned letter it submitted on Wednesday to US officials as part of a public comment period.

On Friday, US President Donald Trump, speaking aboard Air Force One, said that he has tariffs on an additional $267 billion (roughly Rs.19.2 lakh crores) in Chinese goods “ready to go on short notice if I want.”

Cell phones, the biggest US import from China, have so far been spared, but would be hit if Trump activates the new $267 billion tariff list.

AirPods headphones, some of Apple’s Beats headphones, and its new HomePod smart speaker also face levies as part of the proposed tariffs on $200 billion worth of Chinese goods, according to the letter submitted on Wednesday.

“Our concern with these tariffs is that the US will be hardest hit, and that will result in lower US growth and competitiveness and higher prices for US consumers,” Apple said in the letter.

Apple did not respond to requests for comment.

The letter did not mention the iPhone, which accounted for about two-thirds of Apple’s $229 billion in revenue in its most recent fiscal year. The letter also made no mention of the iPad, which brought in $19.2 billion (roughly Rs. 1.38 lakh crores) in sales in the most recent year, or most of its Mac computers, which generated $25.8 billion (roughly Rs. 18.6 lakh crores).

Apple did say its Mac Mini, a low-priced computer that comes without a keyboard or mouse, would be affected.

Many Apple accessories, such as mice, keyboards, chargers and even leather covers for iPhones and iPads would face tariffs, Apple said.

Reuters reported in July that the Apple Watch was likely to be affected by the tariffs.

Shares of Apple closed down 0.8 percent in regular Nasdaq trade on Friday, and slipped another 1 percent in extended trading.

Apple also said that computer parts for its US operations would be hit by the tariffs. The company said that “main logic boards with microprocessing units” could face levies, along with equipment used for research and development.

On Apple’s most recent earnings call in July, Chief Executive Officer Tim Cook said the company could face such tariffs “related to data centres.”

In its letter, Apple argued that the way US trade officials calculate the US trade balance – attributing the entire value of a product to a country like China where final assembly happens – fails to reflect the true value that Apple generates in the United States. The company noted it spent $50 billion (roughly Rs. 3.60 lakh crores) with 9,000 US suppliers in its most recent fiscal year, including Texas-based chip firm Finisar Corp and Kentucky-based Corning.

“Given the balance of Apple’s economic footprint, the burden of the proposed tariffs will fall much more heavily on the United States than on China,” Apple said in its letter.

The technology sector is one of the biggest potential losers in the proposed $200 billion tariff list. Fitness tracker maker Fitbit said it would be hit by tariffs, and chipmaker Intel said the levies could slow down the adoption of 5G networks, the next generation of wireless data technology for phones and other devices.

© Thomson Reuters 2018

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Tobacco Products To Carry Pictorial Warning On 85 Per Cent Of Packaging Space: Supreme Court

As per now, 40 per cent of the packaging space is used for pictorial warning. (Representational)

New Delhi: 

Tobacco products would continue to carry pictorial warning covering 85 per cent of the packaging space, the Supreme Court today said.

The top court, on January 8, had stayed the Karnataka High Court order quashing the 2014 government regulation that packets of tobacco products must carry pictorial warning covering 85 per cent of the packaging space.

A bench comprising Chief Justice Dipak Misra and Justice A M Khanwilkar today made “absolute” its earlier interim order by which it had stayed the High Court order.

“Keeping in view the objects and reasons of the Cigarettes and Other Tobacco Products (Prohibition of Advertisement and Regulation of Trade and Commerce, Production, Supply and Distribution) Act, 2003 and the measures taken by the state, we think it appropriate to direct stay of operation of the judgement and order passed by the High Court of Karnataka,” it had said.

The court has now posted all the pleas including the one filed by Cancer Patients Aid Association, NGO ‘Health for Millions Trust’ and Umesh Narain challenging the High Court order for final hearing.

Earlier, the bench had said that it was unimpressed with the submissions of the Tobacco Institute of India (TII) that the interim stay would harm the fundamental right to do business of tobacco manufacturers.

Attorney General K K Venugopal, appearing for the Centre, had said that the high court judgement needed to be stayed and 85 per cent pictorial warning on packaging space of tobacco products be allowed to remain as a large section of the population is not educated.

Life sans health is not worth living and chewing of tobacco or smoking of cigarettes or bidis, causes irretrievable hazard to health, he had said.

It is the obligation of the state to make the people aware of the injurious nature of these indulgences, AG Venugopal had said.

The high court, on December 15, last year had struck down the 2014 amendment rules that mandated pictorial health warnings to cover 85 per cent of packaging space of tobacco products, holding that they were unconstitutional as they violated fundamental rights like the right to equality and the right to trade.

The Cigarettes and Other Tobacco Products (Packaging and Labelling) Amendment Rules, 2014 (COTPA) had come into effect from April 1, 2016.

It came into being based on the recommendations of experts committee, the plea, filed by NGO ‘Health for Millions Trust’ against the high court verdict, said.

The high court had, however, made it clear that the 40 per cent pictorial health warning rule, which existed prior to the amendment rules, would remain in force.

In May last year, the Supreme Court had transferred all petitions against the 85 per cent rule filed in various high courts to the Karnataka High Court and asked it to hear and dispose them of.

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